El publico votara en la noche final de Miss USA 2011!!!

[Boise PR]

WORLD’S FIRST ‘FAN VOTING METER’ ANNOUNCED FOR THE 60th ANNUAL MISS USA® PAGEANT

iPOWOW "IN THE NOW" TECHNOLOGY PLATFORM

TURNS FANS INTO VIRTUAL JUDGES;

MAKING PARTICIPATION TV A REALITY DURING A PRIMETIME TELECAST

New York, NY - June 15, 2011 - For the first time ever, the Miss Universe Organization and dick clark productions will offer an on-screen interactive technology that will enable the home audience to ‘gamify' their viewing experience as they watch the "2011 Miss USA® Pageant" LIVE from Planet Hollywood Resort & Casino in Las Vegas Sunday, June 19 (9 p.m. ET) on NBC. The collaboration with iPowow takes fan involvement to a next level by allowing fans to role play along at home and be a part of the show as a ‘virtual judge.'

The web application will be available at www.nbc.com/missusa on Thursday, June 16. Viewers can use iPowow's Live-and-in-the-Now real time system from their smartphone, tablet or PC. After fans use the iPowow scoring screen to rank contestants during the live pageant, they will be able to share their responses via Twitter and Facebook. The show's celebrity judges will ultimately decide who will be crowned the next Miss USA.

"iPowow's engaging touch screen technology means our viewers will be an integral part of our live show," said Colin Hornett, director, digital multimedia. "As viewers allocate points, a contestant's on-screen score will update while they are still on stage. This is an incredible tool for fan engagement and not just a first for Miss USA, but a first for primetime event television."

Also new to this year's pageant is an online voting component enabling fans to vote their favorite contestant into the semifinals at the 2011 Miss USA® Competition. Fans can vote online at www.missusa.com or www.NBC.com. Online voting is taking place now through June 18th. (9 p.m. ET).

iPowow's latest success with the 2011 MISS USA® Pageant comes on the back of collaborations with global sports broadcasters UFC, Top Rank Boxing and the "2010 American Music Awards®".

[Boise PR]

A mi a la verdad que no me gusta mucho la idea. Osea si los fans de las coladas se meten a votar son capaces de ir eliminando a las favoritas!!!

[Karliyos]

:blink: :blink:

[Karliyos]

No me parece bien la verdad, pero lo que quiere decir es que LA MEDIA del voto de todos los espectadores sera como un juez mas... creo que quiere decir eso.

[Boise PR]

Yo espero que sea como tu dices, que la media de los votos del publico sera como un juez mas...

A la verdad que ninguno de los cambios que he visto me han gustado.

[Sebastina Mujer tran]

espero ninguno de esos cambios se apliquen en el miss universo. xq ganan las filipinas y las thailandesas

[Carlostone]

Es que ya me imagino esas bandas horribles en MU

[luistaverasofficial]

Los jueces elijen a la ganadora!

Ahi mismo lo dice...